Influencer outreach essentially comes down to connecting with relevant influencers and convincing them to work with your brand. Yes – it can really be this simple. Instagram texting makes it easy for followers to contact an influencer. Most often, they’re on Instagram. Direct messages, or DMs, are a more instant way of connecting with influencers because you’re messaging them directly through Instagram. You can use the direct messaging feature on Instagram for promotional messaging, influencer collaboration, or responding to your customers’ questions, complaints, and feedback. Step #1: Identify the right influencers. Note: most bloggers and social media influencers list their personal email addresses or preferred contact info within their social profiles. Influencers are individuals that have audiences you’re interested in marketing to. However, that’s only half the battle. And, when you slide into your Instagram followers’ Direct Messages, you unlock a new level of engagement that can skyrocket your success on the platform. The main purpose of influencer marketing and outreach is to boost your company’s sales and leads. What is influencer outreach? Lately, the term “influencer marketing” has begun to apply to all social networks. There is much evidence that influencer marketing can be a highly successful method of spreading a brand’s message. This makes it necessary for brands to reach out to influencers on Instagram. And when you write an influencer outreach email, you should take each and every opportunity to personalize your message. Influencer marketing is on the rise, with every other marketer now trying to leverage the option to advantage. These messages are restricted by privacy settings, of course, and you can only send DMs when you’re using the app rather than the desktop version of Instagram, but it’s still worth using. A more cost-effective approach is to concentrate on micro-influencers. After sending an initial message (like a Direct Message within Instagram, Twitter, or Facebook) to your blogger or influencer, you should then send a more in-depth introduction email. To ensure that you manage to catch the attention of the influencers you want to partner with, you should use Instagram influencer outreach templates. Scroll through Instagram. But it's not always easy to find the right influencers of relevance to your brand - and even when you do find the good ones, it's another thing altogether to get them to work for you. This is crucial, as using the wrong influencers can do more harm than good. When the Influencer Marketing Hub undertook a survey on the state of influencer marketing last year, we found that the average earned media value per $1 spent on influencer marketing was a highly respectable $7.65.. We have also seen a rapid rise in the use of Instagram … The first thing you have to get right when reaching out to influencers is to find the right ones. It’s more informal and quick, so keep this in … Instagram Direct is special in that it also allows you to send a message to a group of users of up to 50 people at a time. 1. Here are 23 email copywriting tips for your next influencer email. Why Influencers Should Build a Text Message Marketing List. These Instagram influencer outreach templates will also make your job of communicating with influencers easier. Scroll through Instagram and personally pick out influencers you think would be a good fit for your campaign. Here are some of the best places to source Instagram influencers. Targeting only celebrities for collaboration can really take a toll on your budget as users with more than 1 million followers, come with a hefty price tag even for just one post or a story published for 24 hours. 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